This post isn’t going to tell you anything you don’t already know. If you follow anything remotely interiors/fashion/media related, then you’ll already know what this year’s official “Colour of the Year” is. Ya know, by Pantone.
Today’s post is to question what “Colour of the Year” actually means (and for me to have a little moan about it) because, although my husband is the most wonderful person I know, even he would struggle listening to me grumble on about this kind of stuff. But I know you guys will get it…
Last September, Dulux UK released their chosen hue for 2017, “Denim Drift”.
“Denim Drift is the must-have color of 2017. It is truly adaptable, fitting into all life and interior styles, making it the perfect choice for reflecting our new perspective for 2017.”
Blue and grey are hardly new but I do like “Denim Drift”, a grey-er, more versatile shade similar to Pantone’s release last year, “Serenity”. Remember that one?
At the same time as Denim Drift’s release came “Starry Sky” from Dulux Canada. A deeper, more purple-y version of Serenity.
“Starry Sky (70BB 21/147) is a mid-intensity, grey-violet colour that works well in any room. This purple is mysterious, exciting and calming all at once and provides a stellar decor backdrop.”
With the world of arts, interiors, popular culture, media, fashion being universal and transferable, especially throughout the west, I’m not sure why Dulux felt the need to release different colours for different continents. Inspiration certainly isn’t limited to our direct surrounding. Now everything is online, interiors inspiration can come from literally anywhere. I know a lot of my fave design ideas come from overseas.
PPG Paints, an American paint company, had similar ideas to their neighbouring Dulux brand going more purple again, with “Violet Verbena”.
Which from this image looks like a load of Rose Quartz and Serenity mixed up doesn’t it?
“Defying convention, (is it really?)Violet Verbena is a grayed-off, moody purple with a chameleon-like presence, blending ideations of gender, relationships, careers, workplaces, and living spaces.”
That’s certainly ringing bells from last year’s Pantone colours announcement?
“This more unilateral approach to color is coinciding with societal movements toward gender equality and fluidity…”
Anyway, I think you can see some kind of theme developing here can’t you?
Or can you? Because Benjamin Moore, a huge paint brand over in the States had other ideas.
“Benjamin Moore’s Colour of the Year, Shadow 2117-30, is allusive and enigmatic — a master of ambiance.”
Keeping with the violet again, they’ve gone full on dark, rich, moody purple for their champion for 2017.
“Rich, royal amethyst can fade into the soft lilac-grey of distant mountains or morph into lustrous coal. Indulge your mysterious side. Let Shadow set the mood.”
Making some bold claims here isn’t it? I have a really weird relationship with purple. It’s not an easy colour to work or an easy colour to wear. Especially when your hair is red and your fave lippy is hot pink. Always tends to look a little goth too. Says the lady who continues to paint more and more of her home black.
So, so far we have Denim Drift, Starry Sky, Violet Verbena, Shadow… Are you still with me? Come on, keep up. There’s more.
Sherwin Williams, another US paint company went all maverick on us with:
Yes, I know. Another one.
“The color we anticipate defining 2017 is Poised Taupe. SW 6039 creates a cozy lifestyle and brings a sense of sanctuary into our homes. It diffuses the stresses of the world outside our doors — so much so that we feel restored and in balance when we walk across our threshold.”
This reminds me of all those caramels and chocolate wall colours that were everywhere back in the late 90’s early noughties. The tone isn’t quite hitting it for me, but I actually think we’ll be seeing more nudes, blush and tan colours coming through in the next year or so. Countering all those strong colours we’ve been painting on our walls. You know who you are out there… yes you, the #styleitdark mafia! Those dark inky walls won’t simply be whitewashed again. Nope, we’ll be moving on to warm, skin tones. Think of a palette of foundation (as in make-up) colours.
Last but not least. The biggie. Pantone’s line-up for Colour of the Year for 2017 was initially looking quite interesting at the end of last year. “Pale Dogwood” and “Hazelnut” are a perfect example of those fleshy tones i’m expecting to come through by the end of this year and into 2018. Maybe they’ll choose one of those?
Pink Yarrow? I’m sold. Niagara? Me likey. But the colour I was really rooting for was Kale. A dirty, dark olive-y green. Yes. Please let it be so.
And what did Pantone select for their winning colour for 2017?
“A refreshing and revitalizing shade, Greenery is symbolic of new beginnings…. a fresh and zesty yellow-green shade that evokes the first days of spring when nature’s greens revive, restore and renew.”
It’s not that I don’t like the colour, it’s the colour of plants, life, growth. I LOVE plants and insist in putting them in every room and project I work on. They just need to be there for that pop of “greenery”. But as a wall colour, room scheme, interiors trend. I’m not the biggest fan.
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Today I popped into the new Anthropologie in Leeds. Could have spent much longer in there had we not already booked tickets to go and watch the Lego Batman film at the Everyman. Love it there. Interesting to see Pantone's colour of the year, Greenery sitting nicely behind this Boho seating set up…. still not convinced about it for a room colour though. Accents, yes. In small amounts. Looks great on this battered, industrial style wall. Thoughts?
I’m starting to see this colour spring up around and about now. Little pops here and there. And it does work in small doses. But just to test my theory what colour would you put behind the same sofa as above, from this selection below? Be honest.
I like a few of them, but Greenery wouldn’t even get close to any of my walls. A Yucca, yes. Greenery coded paint, no.
Ok, so why have I written this post?
It’s to tell you all to ignore whatever we’re being told to look out for. Don’t worry about being on trend and painting your rooms Kermit green. Some colours do not translate well to walls. This is one.
Pops of Greenery appearing in my latest project
By all means, treat yourself to some green accessories, play around, see if you like it. I know i’ll probably be painting a wall in Greenery somewhere at home, just to see what effect it has. Who knows? Maybe i’ll love living with Kermit. Stranger things have happened.
What do you think of all these “Colour of the Year” shenanigans, do you try and follow the trend? Are you completely oblivious? Or do you simply ignore and follow your own colourful path? I’d love to hear your thoughts on all of this. And of course, what do you think of Greenery